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The “Not By AI” initiative is a movement designed to encourage and identify original human-created content in a world increasingly dominated by AI-generated content. Recognizing that AI is trained on existing human material, the initiative offers badges to individuals and businesses who can confidently demonstrate that at least 90% of their content is created by humans. These badges, offered freely for non-commercial projects, help establish trust, differentiate a brand, and highlight a human-first approach. The core goal is to combat the potential for AI to recycle existing content, ensuring continued human creativity and advancement. Support for the movement is encouraged through donations to further promote this human-centric approach.